For five years now, my primary method of refining my skills as a producer and artist was through experimentation with recording myself, which I published to my youtube channel. Now, it serves as my primary avenue of exposure and marketing for my audio production services.
I started making A Cappella recordings about seven years ago. After two years of slowly and excruciatingly navigating the frustrating hobby that is home recording, I felt I was making things good enough that they deserved music videos. I'd been watching Mike Tompkins and Peter Hollens for a few years, and I was ready to try myself. Confident in my abilities, I released my cover of "Eenie Meanie" on the world. "Sean Kingston and Bieber would be proud," I thought.
In reality only my mom was proud. But I kept making more.
Many of my videos from these early days are now gone, but my original is still up. Mostly just so that my friends can embarass me by playing it at my birthday party or whatever, but also to remind me of where I started. And I have in fact come a long way.
Two years ago I bought a real camera and a nice lighting setup and started to really take my YouTube channel seriously, and the result is a sudden shift in quality of my content and also of retention and engagement with a consistent audience. I have since collaborated with the NYC group BackTrack, and the recent A Cappella power couple, Scott and Ryceejo Shattuck.
"Wow, I don't know who either of those people are," you said, reading this. And that's okay, but the important part is that trying to build a YouTube channel from the ground up all by yourself is really challenging, and creating a product that will appeal to the masses can be very difficult.
Peter Hollens, Mike Tompkins, and several other YouTubers have been instrumental in helping me figure out how to make an A Cappella cover channel on YouTube that actually WORKS, and figuring out licensing for cover videos and selling covers on iTunes and stuff was a whole other thing I had to learn. I plan on continuing to grow my YouTube channel in the years to come, as it's one of the things I'm most proud of that I do, and it's also how most people discover my work.
A Large reason that I am able to continually justify my personal artistry on the internet is due to the generosity of a few very kind people that support me through Patreon. If you want to get in touch with me and be involved in my creative process, consider joining me!
Hamilton Medley ft. Jacob Sutherland